Built because nothing else worked.
I built WalletLoop for myself. No Indian expense tracker handled the reality of modern Indian digital spending. UPI scattered my transactions across PhonePe, GPay, Paytm and credit cards — five apps, no single picture.
Walnut — once the gold standard — was acquired and became a lending funnel. Foreign apps can't parse Indian bank SMS reliably. CRED only sees credit cards. Everyone else wants to sell you a loan.
After months of building and using it every single day, friends started asking for it. The decision to launch came from genuine demand, not a market thesis.
The promise is simple and rare in Indian fintech: raw SMS is parsed on your phone and never uploaded; only the parsed transactions sync to your account — and nobody monetizes them but you. No ads, no loans, no data sales. If WalletLoop ever charges you, it'll be honestly: a Pro tier you choose, and that's the only revenue there will ever be.
— Phanindra, founder